How we use cookies and similar technologies.
Last updated: August 19, 2026
This Cookie Policy explains how Sortd uses cookies and similar technologies on its website and platform.
Cookies are small files stored on your browser or device when you visit a website.
They can help websites remember preferences, maintain sessions, improve security, and understand how services are being used.
Sortd may use cookies and similar technologies for the following purposes:
Essential Cookies — These are necessary for important platform functionality, including authentication, security, session management, and account access.
Preference Cookies — These may remember settings or preferences to provide a more consistent experience.
Analytics Cookies — Where enabled, these may help us understand how visitors and users interact with Sortd so we can improve the platform.
Performance and Diagnostic Technologies — These may help identify errors, performance issues, and technical problems.
Third-Party Technologies — Some functionality may involve third-party services that use their own cookies or similar technologies. Their use of information is governed by their respective privacy policies.
Essential — Always active. A single local entry (sortd.cookie-consent) remembers your cookie choice for six months. No essential cookies are used for tracking.
Analytics — Only set after you accept. Google Analytics 4, loaded through Google Tag Manager, sets _ga and _ga_<container> (up to 2 years) to measure pages viewed, traffic sources and demo requests. Data is processed by Google.
Marketing — Only set after you accept. The Meta Pixel, loaded through Google Tag Manager, sets _fbp (up to 3 months) to measure the performance of our Facebook and Instagram ads and show relevant ads. Data is processed by Meta.
Google Tag Manager itself stores no tracking cookies; it is the container that loads the tags above and runs in Google Consent Mode, so analytics and marketing tags stay blocked until you accept.
You can change or withdraw your choice at any time using the Cookie Settings link in the footer of this website.
Most browsers also allow you to block, restrict, or delete cookies through browser settings.
Disabling essential cookies may prevent certain parts of Sortd from functioning correctly.
If you reject optional cookies, no analytics or marketing cookies are set and no data is sent to Google or Meta.
We may update this Cookie Policy as the technologies and services used by Sortd change.
Questions about our use of cookies can be sent to: hello@trysortd.com